Trendy Art Wear is a casual clothing brand founded by Olga Lomaka, an emerging British artist known for her pop art style. Lomaka designs exclusive clothing items with prints of her own paintings as well famous artists, making it a successful collaboration between fashion and art. Being an artist and a designer, allows her to bring art to life and to be worn on the streets, creating a living canvas. The Brand unites practicality and convenience, which are so much needed in an ever-changing metropolis, with iconic images and empowering slogans that carry aesthetic value. Fashion industry can erase individuality, however, the artist wants to bring it back and gives images a new life by transferring them to the fabric.
I’m always in the midst of art and fashion, following the collaborations of designers and artists worldwide. In my opinion, nowadays art masterpieces should go beyond the traditional framework of museums and galleries. They should be closer to people and we have to blur the boundaries. I wish that my collections with exclusive prints will become a bridge between an ordinary everyday life and a bright creative world.